AI Projects

Crafting innovative AI/ML solutions to enhance products and meet customer needs.

Product 1 - Zocket.ai

I developed a cutting-edge AI tool designed to revolutionize the advertising landscape. This tool leverages advanced machine learning algorithms to automate the creation of ad creatives, generate compelling headlines, enhance targeting precision, and optimize ad performance in real-time.

Key Features

Creative Generation: The AI tool can generate a variety of ad creatives tailored to different audience segments. By analyzing past performance data and current trends, it crafts compelling visual and textual content that resonates with the target audience.
Headline Generation: Alongside visual and textual creatives, the AI generates attention-grabbing headlines that are optimized for engagement. These headlines are tailored to fit the ad content and target audience, ensuring maximum impact.
Precision Targeting: Utilizing sophisticated algorithms, the tool identifies and targets the most relevant audience segments. It analyzes user behavior, demographics, and psychographics to ensure the ads reach individuals most likely to engage and convert.
Real-Time Optimization: The AI continuously monitors ad performance and adjusts parameters in real-time to maximize ROI. It uses A/B testing, predictive analytics, and dynamic adjustments to optimize bids, placements, and creative elements.

Impact

Increased Engagement: The personalized and highly relevant ad creatives and headlines generated by the AI tool have shown a significant increase in user engagement rates.
Enhanced ROI: By targeting the right audience segments and optimizing ads in real-time, the tool has substantially improved the return on ad spend for clients.
Time Efficiency: Automating the creative, headline, and targeting processes has drastically reduced the time and effort required for campaign management, allowing marketers to focus on strategy and innovation.

Product 2 - StatLeap

In my role, I took the lead in building the StatLeap website and developing its suite of machine learning applications. Leveraging cutting-edge technology, I designed an intuitive platform that simplifies complex data analytics processes, making them accessible to a broad audience. My work encompassed creating user-friendly interfaces that require no coding knowledge, thus empowering educators and business professionals to harness the power of data analytics without technical barriers. The platform facilitates instruction, offers instant access to applications, and provides tailored business solutions, all while ensuring top-notch data security and hassle-free setup.

To ensure that StatLeap meets the real needs of its users, I conducted extensive research and gathered user stories from students and educational institutions across the USA. This user-centric approach enabled me to identify key pain points and requirements, which informed the development of features that truly enhance the learning and teaching experience. By understanding the challenges and needs of our users, I was able to design solutions that not only address these issues but also provide a seamless and engaging experience. This comprehensive approach ensured that StatLeap is a robust, reliable, and user-friendly platform that effectively supports data analytics education and application.

Product 3 - GoBumpr

Uber Collaboration

Project Overview: Collaborated with Uber to enhance the efficiency of their ride-sharing services.
Key Contributions:
- Conducted in-depth data analysis to optimize ride-sharing routes.
- Impact: Achieved a 10% increase in operational efficiency.
- Developed predictive models to forecast demand patterns.
- Impact: Improved driver allocation accuracy by 15%.

Mahindra First Choice Collaboration

Project Overview: Worked with Mahindra First Choice to improve customer retention and operational reporting.
Key Contributions:
- Analyzed extensive customer data to identify retention trends.
- Impact: Increased customer retention rates by 20%.
- Implemented an advanced reporting system to streamline data processing.
- Impact: Reduced report generation time by 30%.

GoBumpr Collaboration

Project Overview: Partnered with GoBumpr to utilize data analytics for enhancing customer experience and operational efficiency.
Key Contributions:
- Led various data analytics projects, providing actionable insights to cross-functional teams.
- Utilized customer data to improve service delivery and streamline operations.
- Impact: Significantly enhanced customer satisfaction and operational workflows.

Product 4 - International Collegiate Business Strategy Competition - Portable Stove Buddy

Automatic Shut-Off: Sensors detect stove inactivity or absence in the kitchen, automatically shutting off gas supply to prevent hazards.
Gas Leak Detection: Equipped with gas leak sensors, triggering alarms and cutting off gas supply to ensure safety in case of leaks.
Remote Monitoring and Control: Advanced models connect to a smartphone app for remote monitoring and operation, providing convenience and peace of mind.
Timer Functionality: Built-in timers allow precise cooking durations, preventing overcooking and enhancing meal quality while conserving energy.
Energy Consumption Monitoring: Some models track stove usage to provide insights into energy consumption patterns, empowering users to optimize cooking habits and save energy.

Event Overview: Participated in the International Collegiate Business Strategy Competition (ICBSC), a prestigious event featuring teams from various California State Universities (CSUs) and University of California (UC) campuses.
Role: Served as the Product Manager for the University of California, Riverside (UCR) team.
Achievement:
- Prize: Secured 2nd place overall in the competition.
- Key Responsibilities:
  - Led the UCR team in developing a comprehensive business strategy, overseeing all aspects of product development and market analysis.
  - Coordinated cross-functional team efforts, ensuring effective collaboration and timely completion of project milestones.
  - Conducted in-depth market research and competitor analysis to inform strategic decisions.
  - Utilized data-driven insights to optimize product features and enhance market positioning.
- Impact: Demonstrated exceptional leadership and strategic planning skills, contributing to the team’s success in a highly competitive environment.